Whether they are spearheading rural health initiatives or arts intervention programs, advocating for marginalized professionals or our dynamic ecosystem, Gamecocks are transforming communities throughout South Carolina and across the nation. 

And for many of them, the work they do today has roots in the lessons they learned and the mentors they met at USC.  

These are stories about how small moments lead to large and lasting impact — on an individual, on their community, and on every South Carolinian – and how one remarkable moment can make all the difference.

And how, at USC, those “one moments” happen all the time.

Chartered in 1856, Auburn University is one of the most storied universities in the country. With a long history of excellence in the classroom, the lab, and on the field, the Tigers are constantly outperforming their SEC peers. But the Auburn Family is never satisfied and is always striving for what’s their next accomplishment. To capture that sentiment, this year we partnered with them to launch their new campaign “Auburn At Work.” To redefine what it means to be a student, a professor and a faculty member as not just learners but doers.

Founded in 1851, Saint Joseph’s University is a mid-sized Jesuit university located in Philadelphia, PA. With a focus on academic excellence and curious exploration, SJU students gain the foundational benefits of a liberal arts education while engaging in hands-on learning with the support of faculty-scholar mentorship. Recently, SJU expanded its footprint by acquiring University City’s University of the Sciences and the Pennsylvania College of Health Sciences, attracting talent to some of the most in-demand fields.

On the heels of these recent acquisitions, SJU needed to communicate their new offerings in a bold, approachable way. Building upon the school’s strong internal sense of self, we created an active, insistent campaign that challenges students to look within themselves and discover all the ways they will take advantage of opportunity. By leveraging newfound confidence, we speak to potential in the grandest sense—encouraging prospective students to bring their ambition and transform it into purpose.